How to create an online store on Facebook in 2021 - A comprehensive guide on how to create an online store on Facebook - learn to make money from the internet
The first social media in the world provides a distinctive and completely free service, which is the ability to create an online store easily and quickly, let's learn how.
It is a fact that creating an online store on Facebook will benefit you and increase your sales rate, inevitably, as you can sell digital products, services, or anything else.
And if you have an online store, you can easily import products and promote them on the largest social media in the world.
As if you have free products (for example, an educational course, or even technical advice, or anything else), you can submit them on Facebook in exchange for a subscription to your page and then offer other paid products.
Also, creating an online store on Facebook is completely free and can be created within a period of no more than 15 minutes.
What is the online store on Facebook?
It is known that anyone can create a Facebook page or sunset, but few know that in addition to that, an online store can be created.
The online store on Facebook - it is a section inside the page that enables you to add various products or services and this feature is completely free.
Sales depend on the activity of those interested in the product you offer and the quality of the content and services provided by you, but this feature is another new channel to increase sales, and you should not neglect it.
How to create an online store on Facebook?
First Step: Create a page
In order to be able to create an online store on Facebook, you must first create a page, by clicking on the "+" icon in the upper left corner, and then choosing "Page".
Now you should think about the name of the page (for example, free coupons and special offers), and then choose the category "Retail and Shopping". You can also add a description of the store, and then click on "Create Page".
Then you will see the ability to add a profile picture and a cover for the page (choose a suitable picture for the store) and then click "Save".
Second step: Add products to the online store on Facebook
Congratulations, you now have a business page (online store on Facebook), the next step is to add products.
Scroll down a little and you will find the section "Facebook Business Tools" and inside it there is an option "Sell your products" Click on it, as shown in the image below:
Add products to the online store on Facebook
Here you must complete some steps before you can start selling:
Choose the method of completing the purchase. Offer your customers a payment method. It could offer them the ability to check out directly on Facebook or direct them to your website.
Enter your business details. Enter your business name and email or link a business account if you already have one.
Add your stock. You can link an existing catalog or create a new one to promote and sell your products.
After clicking on the following, you will have to choose the method of completing the purchase, if you are within the countries that Facebook supports buying from within the platform, this option will appear for you, but if you are not from these countries, two options will appear for you, which are either:
Complete the purchase on another website (your site). Here, all customers who will click to purchase the product will be transferred to your site to complete the purchase.
Complete the purchase process through correspondence. It is really an easy way for customers, as when clicking on any product, they are directed to Messenger (Facebook or Instagram) for instant messaging with you, and then agree on methods of purchase and delivery or answer any other inquiries.
The next stage is to add a business account (it is a must), in case you have a business account that you can use, or create a new one, by choosing "Create a new business account" and then put a name for it, and the email you want to link.
The next step is to create a catalog, which is the inventory of the items that you want to sell. In order to be able to add products, you must create a catalog.
Write the name of the catalog in the space provided for it, select the option to agree to the terms of the "catalog manager" and click on "next."
The final step is to confirm the previous settings and send the store to the review, where it will be reviewed by Facebook's technical support and approved as soon as possible, and at this time you can complete the creation of the store.
Add products to the online store on Facebook
After submitting the store to the review, a pop-up window will appear and the following message “We will review your trading account. Reviews usually take a few working days, and you will be able to preview your store and publish store customizations once it is approved, ”now click on“ Customize your store ”.
Here you can customize the look of your Facebook store using the store builder tool, through which:
You can create profiles to help people explore your store catalog.
You can display products and assortments on your home page to market and display your stock.
You can tweak the styles of the images, buttons, text, and colors to express your brand.
Where Facebook allows you to view an explanatory and educational offer in order to be able to customize the store, or start using the store, which is the option that you must click on "Get started".
On this page you can customize your online store as a
Whatever you like, as you will be able to choose the products to appear dynamically (meng + image), meaning that the home page of your store will not be static and the products that can attract the customer more will appear in the beginning.
You can also customize the style of the store (such as the color and shape of the buttons, the color of links and texts, etc.).
Note: The changes you will make will not be published until your store is approved, but will be saved, and you can now click on “Exit from the builder” to complete the process of adding products.
Add items to the catalog (products)
After exiting the creation tool, you will be transferred to the "Trade Transaction Manager" and a message will appear to you that you must "add items to the catalog", click on the "Add items" option.
Add items to the catalog (products) in the Facebook store
You will be directed to the catalog page, which will contain your products or services that you will provide through your Facebook store, click on "Add Items" again.
Add items to the catalog (products) in the Facebook store
The next step is to choose how you want to add the product to your catalog, as there are 3 methods:
Add items to the catalog (products) in the Facebook store
Manual addition. That is, you must add each product separately, add a picture, description, price and all other characteristics, and this method is suitable for those who own fixed products and rarely change (digital services).
Bulk download. Here you can add several products at once through an excel table or a “feed” feed, and the products will be updated automatically whenever they are updated from the source (the site for example), and are suitable for those who own many products and change periodically (price, stock, or quantity, etc).
Use a pixel. Here a code will be added to the site, and the products will be imported automatically and also updated automatically. It is suitable for large stores in which the properties of the products change every hour or every day.
For more information, you can click on the "Learn more" option to see how the second and third options work.
As for here we will choose the first method, which is to add a product manually, where you must adjust the following settings:
Add items to the catalog (products) in the Facebook store
Picture. The image must be at least 500 x 500 pixels in size. You can also add more than one image by clicking on "Additional Pictures".
Title. Here is the title of the product, choose a beautiful and attractive title (for example, a coupon offers you a 50% discount on any product from Nike)
the description. Put a distinctive description of your product that reveals the features that distinguish you from the competitors and motivate the customer to buy (in our case, we can write the following: in order to be able to use the coupon, copy the following code: FREE50, and use it while you buy any item from the Nike store).
Website link. Of course, this section is optional, as you can add a link to the website page where people can see more details and purchase this item.
price. You can choose a currency and add the full price of the item as shown on your website. If you want to create different options for your item, you have to add the price for each option in the “Variations” section (keep the price 0.01 to make the product free).
The price after discount. In the event that you have discounts on your site and want to show that, you can choose "This item is for sale" and then set the "price after discount."
Status. Here, you must choose the status of the product (is it new or used?)
trade mark. Is your product affiliated with a brand? So add it.
After adjusting all the previous settings, click "Next", to be taken to the "Display Options" section, where you can choose to indicate whether an item is available for purchase and offered to customers.
In the “Various shapes” section, you can add features to your product (such as available colors, sizes, sizes, models, sizes, etc.).
After adding properties to the product, click "Finish" and wait a while for the product to be added, as the message "This item has been added to your catalog" will appear.
Thus, you can add more than one item until you have completely added all the products that you own that you want to sell through the Facebook store.
Note: The store will not be visible to customers until after it has been reviewed and approved by Facebook, then you will be able to view it on the page.
Thus, we have finished creating an online store on Facebook, and you can share it with your friends or promote it from Facebook ads or any other way.
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A comprehensive guide on how to create an online store on Facebook
Facebook is one of the sites that more than a billion people spend most of their time browsing, and this is the most important reason that pushes you to create an online store on Facebook to sell through it and earn profits as a result of presenting your products to a large and different segment of the audience.
The ecommerce platforms tell us the period that nearly everyone spends on Facebook daily, which starts from 40 minutes for more per day, meaning that it is a long period during which an individual can browse Facebook and take the action to buy any of the products they need.
The step of creating an online store on Facebook is one of the most important steps necessary to increase your sales and expand your business, and it is also one of the good steps to start your business if you do not already own a store, and this is for the ease of dealing with Facebook and the ease of establishing the store and communicating with customers. Facebook is an easy and good step to start your commercial future.
Advantages of creating an online store on Facebook
Now is the time to take advantage of Facebook, so creating an online store on Facebook brings back to your business many various advantages such as:
Increase sales and hence increase profits.
Easy to create, with easy steps and in less time, you can have your own online store on Facebook.
Your store becomes open and available to the public all day 24 hours / 7 days It will not close and will not be affected by any natural or social conditions.
Reaching out to a large and different segment of customers.
Expand your business and reach millions of people from all over the world.
Through the Facebook store, you can add an unlimited number of your products.
It allows you to organize and arrange products into groups.
Ease of communicating with your customers through the Facebook page directly.
Facebook helps you develop the relationship between you and your customers to become more social and intimate.
How to create an online store on Facebook
After following some easy steps, you now have an online store on Facebook to display your products and benefit from increased sales and increased profits, whether you have a commercial page on Facebook or you have not had a business on the Internet before.
Steps to create an online store on Facebook:
If you already have an Ogroup page where you display your products, you will have to go to your page and then choose Shop.
Your online store is now ready to upload your products and write an attractive and accurate short description for them, so that customers can easily recognize and choose them.
You will not need to go through any complicated steps in order to create an online store on Facebook, with these simple steps you own your business on the most famous social networking site on the Internet.
If you do not own a commercial page on Facebook before, you must follow the following steps:
After entering your personal account, go to the Facebook menu to select Marketplace, and then you have your own online store.
You have to upload product images now with writing their description in terms of product details and price for the audience to recognize and choose to buy.
Common questions about creating an online store on Facebook
Is it necessary to have another online store?
No, it is not necessary to create an online store on Facebook in advance.
Are there requirements for product images?
Facebook develops its own instructions every period, so you have to follow them well, but often the resolution of the images ranges between 1024 * 1024 or higher.
Are there certain products that Facebook does not agree to display?
Yes, there are some products that are prohibited from being offered for sale through the Facebook store. These products include animals, alcohol, weapons, medicines and anything medical.
What is the difference between selling on Facebook through a commercial page or selling through an online store?
This question occupies the minds of many business owners who are thinking of moving and expanding their business to the Internet and Facebook, but is there really a difference between the business page and the online store? Yes, there is a difference in terms of the features that distinguish the online store from the traditional commercial page.
We have previously mentioned through this article the advantages of creating online stores on Facebook, and among them was the ease of reaching customers at any time and anywhere by displaying products on the online store.
The customer can shop between products and know their specifications and price as well and then select the product he wants to complete the purchase process, unlike displaying products on the commercial page only, you will not be able to be there for 24 hours to make a purchase with the customer or communicate and respond to his inquiries in terms of Product specifications and prices, which is why setting up an online store on Facebook is an important step.
Create an online store on Facebook
Conclusion:
After this article, you will have gained knowledge about how to sell on Facebook by creating an online store and how this helps to increase sales and then increase profits for your business, or even if you do not have a business previously, then you can start trading by creating an online store on Facebook And take advantage of the many advantages that Facebook marketing gives you.
As we talked before about the importance of Facebook marketing and how it can participate in increasing your sales immediately and significantly, which leads immediately to increase the profits of your business.
More than a billion people surf Facebook on a daily basis and at every moment in their life, and this is one of the most important features that all business owners and commercial activities should exploit in order to expand their business and reap more profits.
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